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CETRA Attends MRMW NA 2022 Conference

CETRA’s global business development manager, Anukware Selase Adzima, will be attending the 2022 MRMW North America conference from June 15-16, 2022.  The conference is being held in-person in Atlanta, GA. Throughout the conference Adzima will be attending the talks, case studies, round-table sessions, and interactive networking events. CETRA has two US-based offices along with others […]

3 Tips for Conducting Effective Global Market Research

Today’s most successful companies appear effortlessly global. They seem to have been created in a post-language world, with universally pronounceable names – Google and Uber and Gawker. Their websites seem to know exactly what you need and how to get it to you; if you are in Costa Rica, you don’t have to worry about […]

Insight Innovation Exchange: The Future of the Market Research Industry

Recently GreenBook presented the first North American Insight Innovation Exchange in Philadelphia, Pennsylvania.  This conference brought together innovators in the industry to dig deep into the future of Market Research. They explored ideas for new technological advancements in research that will replace traditional methods.  Each brilliant presentation offered the audience a view into the future of the market […]