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CETRA Team Finishes MREF Race Around the World

Update 6/16/22 — And it’s a wrap for the virtual Race Around the World organized by the Marketing Research Education Foundation (MREF) in an effort to help address the complex issues facing Ukrainian refugee children, especially those displaced from orphanages and children with special needs, with a focus on funding food and education. In just […]

CETRA Attends MRMW NA 2022 Conference

CETRA’s global business development manager, Anukware Selase Adzima, will be attending the 2022 MRMW North America conference from June 15-16, 2022.  The conference is being held in-person in Atlanta, GA. Throughout the conference Adzima will be attending the talks, case studies, round-table sessions, and interactive networking events. CETRA has two US-based offices along with others […]

Daily Journal: CETRA Attends AAPOR Conference 2022

Andrew Moszkowicz, an account manager for translation services at CETRA, attended the 77th Annual AAPOR Conference from May 11 – 13, 2022. The conference was held in Chicago, IL this year with more than 1,200 attendees. The theme of the conference was “Come Together.” True to that theme, the conference was held in-person. Andrew kept […]

Update: CETRA Team with MREF Race Around the World

Update 5/17/22 – The MREF Race Around the World has surpassed its original goal of $100,000 in donations, and has set a new goal of $130,000. So far, more than $121,000 has been raised by all teams, and 1,240 participants have logged more than 40,000 miles! Amazing! The CETRA Team is in full swing. Our […]

CETRA Team Joins MREF’s Race Around the World 2022

CETRA is a proud Medalist sponsor of the Marketing Research Education Foundation (MREF) and its 2nd annual Race Around the World throughout May. This year, funds raised will support relief efforts helping Ukrainian children. MREF is partnering with Baal Dan Charities, who will identify the right partners on the ground to address the complex issues […]

CETRA to Attend 77th Annual AAPOR Market Research Conference

Andrew Moszkowicz, an account manager for translation services at CETRA with an accomplished background in market and public opinion research, is attending the 77th Annual AAPOR Conference from May 11 – 13, 2022. The conference is being held in Chicago, IL this year. The AAPOR Annual Conference is a premier forum for the exchange of […]

CETRA Sponsors MRMW/Qual 360 APAC Conferences; Offers Attendance Discount

CETRA Language Solutions is a silver sponsor of the MRMW APAC and Qual 360 APAC conferences from November 17 – 18, 2020. The joint conferences are being held virtually this year. As a sponsor, we are offering a 15% discount off the ticket price for anyone to attend the conference by using the sponsor promotional […]

Organizing Multilingual Data on a Shoestring Budget

Businesses with an international customer base typically collect data in numerous languages.  As small businesses continue to expand, many may not have the budget for a complete translation, but still want to better understand their global data.  In this situation, in-language coding may be your best choice. In-language coding is the assignment of codes to […]

Road Tests and Online Reviews

Imagine an automobile company putting a new car to market without road testing it first.  That is the equivalent of market researchers putting a multilingual survey out in the field without it having gone through an online review.  Both the road test and online review work out the bugs, and ensure that the product or […]

2018 Year-in-Review by the Numbers

Every year we take a moment to reflect on the previous year.  It usually takes the form of a review by the numbers.  Our year-end review typically includes the number of words and Asian-language characters translated to more poking-fun-at-ourselves numbers, such as the amount of coffee or pizza consumed by our staff over the year. Some […]